Key features
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Write one or two paragraphs describing your product or services. To be successful your content needs to be useful to your readers.
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Start with the customer – find out what they want and give it to them.
General Description
Ecommerce management is the process of planning, executing, and overseeing all activities designed to achieve online business goals across a range of areas, including:
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Product quality
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Customer acquisition
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Customer retention
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Growth
You might be thinking: ‘Aren’t there dedicated teams responsible for all those tasks?’ Yes, in a lot of cases, there are. For example, your marketing team is partially responsible for customer acquisition.
E-commerce managers leave the details of each task to the experts and instead focus on managing teams, setting goals, and assessing progress. They take a higher-level view of the business to make sure that each team, process, and function is working in alignment with common goals and targets.